Industry Insights

Seven Suggestions to Improve Email Direct Marketing

Many scholars claim that it is the age of the attention economy nowadays, so no matter what industry we are in, online exposure is necessary to consider thoroughly. Email marketing is the most commonly used global marketing method. Email marketing is the act of sending a commercial message, typically to a group of people, using email. Companies are more…

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The Rise of Big Data: Change the Way How Business Operate

We all familiar with the life with internet nowadays. The Internet has dramatically changed how businesses operate, governments function, and people live and has reshaped how humanity communicates. Big data is a little different: it marks a transformation in how society processes information. Big data is anther perspective of the modernization consequences.    As recently as the year 2000, only…

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